Vision

Personal Value Provider

Personal Value Provider (PVP)
Creating value for customers through ’Smart Service’ tailored for the customer.

Vision Statement
As a ‘Personal Value Provider’, the company will provide values that customers truly want through ‘Smart Service’. Existing telecommunication services are merely tools to provide services.

"LG U+" plans to touch the hearts of the customers by providing ‘Smart Service’ that helps find different customers’ hidden values. In order to accomplish this, "LG U+" will lead the change in the telecommunication market on the back of flexibility and creative thinking.

The aim of LG U+ is to break the existing mold of telecommunication, to become a company that leads the ‘Beyond Telecom’ generation, and to be recognized as a company that provides unlimited values despite its small size.